Mortgage pricing platform
One pricing engine for your loan officers, your websites and your CRM
Simply Approved Pricing Engine gives brokerages and loan officer teams a single place to price, compare and save mortgage scenarios — and to put branded pricing on the websites you approve.
Built for the way LO teams actually work
From first scenario to follow-up, every step runs on the same pricing.
Price
Loan officers price a scenario once and see every eligible program side by side.
Compare
Line up terms, rates and credits with payment and cash-to-close worksheets.
Save
Send the scenario to the client record in your CRM with a full revision history.
Follow up
Reopen, reprice and track scenarios so your team knows when numbers change.
Platform capabilities
Centralized pricing
One engine behind your loan officer desk, websites and CRM, so every quote comes from the same source.
Side-by-side comparisons
Compare programs, terms and rate/credit trade-offs in one view, with payment and cash-to-close worksheets.
Calculations built in
Break-even, holding period, cash to close, DSCR cash flow and refinance analysis on the same numbers.
CRM integration
Save scenarios to the client record, reopen them later and reprice with full revision history.
Embeds & white-label
Consumer pricing tools on the websites you approve, in your brand, with lead capture to your CRM.
Rate tracking & review
Tracker evaluations and scenario review workflows that tell your team when a client's numbers move.
Rate-sheet management
Admins stage new rate sheets, review every change against what is live, then activate — with rollback.
Auditability
Every pricing call, rate-sheet change and access change is logged with who and when.
Supported product categories
Availability depends on your licensing, your approved lender relationships and each program's guidelines.
Government
FHA, VA and USDA — including streamline refinance paths.
Conventional & jumbo
Agency and high-balance scenarios with full rate ladders.
Non-QM
Bank statement, P&L and other alternative-documentation programs.
Investor / DSCR
Rental-income qualified first liens, HELOANs and HELOCs.
Home equity
Primary-residence HELOCs and closed-end second mortgages.
Reverse
HECM and proprietary reverse mortgage scenarios.
Your brand, your sites
Consumer pricing tools and lead capture run only on the websites you authorize, and leads route to your CRM.
See the engine on your own scenarios
We'll walk your team through pricing, comparisons, CRM saves and embeds using the products you actually originate.